About Minch
Hello, Minch here! The name “Minch” comes from my full name Ming Chi Su, I am a proud Taiwanese currently based in Taipei, Taiwan. I’m a multi-disciplinary visual designer who very much enjoy exploring different communication mediums like graphic design, lettering, illustration, print and more.
As a creative that encompasses deep compassion and keen organizational skills, I am passionate in assisting in fellow designers work their magic by fostering their creativity and guiding them with suitable guidance and structure. With background in Library and Information Science, I’m also keen in finding ways to convey messages through structured, well-informed designs. And of course, while making them look pretty!
Key Strengths
Creative Direction
- Lead OKR discussions to shape product business growth vision and direction
- Cultivate and advocate for innovative and experimental product concepts
Project Management
- Manage and continuously enhance internal CMS interface and functionality
- Develop systems and services along with server developers to revamp and
enhance internal operations workflow
team Leadership
- Manage the Resourcing and Operations of creatives (art directors, graphic designers, multimedia designers, design operations, etc)
- Develop and effectively implement project SOPs to boost team performance and efficiency
Professional Experience
DESIGN OPERATIONS MANAGER | PicCollage (May 2021 till Feb 2024)
Manage the resourcing and operations of the Visual Design Team
- Facilitate bi-annual discussions about team goal setting, and lead team to achieve shared goals including:
- Implement effective talent allocation by identifying individual strengths and restructuring member responsibilities
- Introduce “design pairing” by identify team dynamics and establish collaboration practices accordingly
- Skills learning and improvement on Video and Motion related knowledge
- Formulate design process guidelines workflow to accommodate team need
- Coordinate and communicate design requests ranging from marketing campaigns, feature development, new products building
- Coach and facilitate growth training for designers & design ops specialists
Lead PicCollage Content (Stickers, Backgrounds, Templates, Fonts…) curation
- Contribute to OKR discussions to shape product growth vision and direction
- Develop and effectively implement project SOPs to enhance overall team performance and work efficiency
- Cultivate and advocate for innovative and experimental product concepts
DESIGN OPERATIONS SPECIALIST | PicCollage (Aug 2018 till May 2021)
Manage and actively enhance internal Content CMS interface and functionality
- Launch brand new process for internal template assets uploading
- Reduce operation time needed per template from 20+ minutes to 2 minutes
- Reduce error rate of template operations from 30% to less that 2%
- Actively propose UI/UX improvements for the CMS, and collaborate with frontend and backend developers on implementation
- Setup Datastudio to centralize and visualize data from multiple sources
- Redesign internal CMS system for fonts asset management
Build and maintain internal database system for design assets management
- Setup internal database with NAS and Eagle software for file storage
- Develop tagging and cataloging system for easy access to design assets
- Setup Figma project structure for design files documentation
More info
Documenting more of the in depth process about designs
Connect for business settings and formal conversations
Little craft and illustration getaway created just for fun
A mixture of fun learning notes and knowledge sharing
Photos taken by yours truly (and download them for free!)
Humble online shop that runs and operates in free will
